So, what can companies
Yet, physical stores haven’t lost their appeal. Shoppers want to be able to touch and feel merchandise, make purchases immediately, and avoid shipping costs – all benefits that physical stores provide.
Shoppers have also become more conscious about what they purchase. They’re choosing healthier products, searching out the best prices, and buying locally wherever possible.
Most of all, they value great experiences. Sixty-six Azerbaijan WhatsApp Number Listpercent of consumers expect companies to understand their unique needs and expectations. And 80% of shoppers will abandon a retailer after three bad experiences.
So, what can companies do to up their game and create shopping journeys that customers love?
Take a leaf out of the books of these five retail and consumer goods Trailblazer who are setting new standards for customer engagement with Salesforce. They’re personalising in-store shopping experiences, simplifying online shopping, bridging physical and digital channels, and more.
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