Strategy the hero hub hygiene

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Business owners and marketers who miss this moment may lose a lot. In short: data is knowledge. Knowledge is a competitive advantage. For many companies, 2023 may be the answer to the question "to be or not to be". The most important thing is to stay calm and take small steps.The main goal of graphic design is to convey content to the recipient using composition, color, hierarchy and typography.

Have the impression that this last tool is the most underrated. But is it right? Before we get to the point and describe the role of typography in marketing, let's explain the issue that caused many users of Facebook design groups C Level Contact List to be lynched. Font or font? In my opinion, the naming is not the most important thing. It is important that people understand the messages. However, for the sake of order, let's clarify the basic terms.



That are often confused with each other: Font – it is a physical stamp that, covered with paint, reflects a single character on paper ( a letter or a number). In the digital world, a font means the image of a single character. Typography in  Font example Typeface – a set of digital fonts of one type (alphabet letters, numbers, special characters,  Arial or Times New Roman. Examples of typefaces.