Methods and channels of promotion in offline

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If you want to tell as many people as possible about you, then do not focus only on Internet promotion or SMM. In addition to them, there are also offline promotion methods that have not lost their relevance and can still be effective. The main problem here is that if you are trying to promote your company’s online pages through offline, keep in mind: enter all these links manually to people are often extremely laziness.

Given the fact that QR codes are now gaining popularity, this problem is partially solved, but so far they have not yet taken root too much. In addition, not everyone has a special application for reading them. In this case, since there is nothing shopify website design  else left, you need to use these QR codes. But then the question is, how do you motivate people to spend time on you and your advertising?
"Makulature"

We all somehow, when we walk the streets, we get various leaflets, flyers and other waste paper, sometimes we even read them. Some of us even watch TV. All this means that you can get certain advantages from offline promotion of your brand, even if your brand is completely online. In addition, through these channels you can attract an older audience that uses the Internet, but does not spend a lot of time there. So, back to motivation. What to advertise? Discounts, special conditions, competitions - any activity is suitable.

Who doesn't like rolls?

Flyers, banners, original leaflets, calendars – think about their design, how to use them to the maximum to promote your contacts to the masses. Print a link to a group/community with some intriguing and brief title. Or, on the contrary, paint the flyer so that it attracts attention. It is advisable to make links short, so that them really should be followed and drive into the address line.
SMS Marketing



There is another option - SMS-mailing. But in this case, you should be careful: people are tired of spam. You should not use the bases of rooms for cold mailing: few people decide to follow the link that came from some “left” number. It is better to use those phones that customers left when filling out some questionnaires. Try to reduce the link as far as possible. The address of the page in the message should be, but as shortened as possible.